ShortList a news portal site that was struggling to attract a new audience. Our research team analyzed the whole website including its- Core web vital score, User experience, mobile interface, mobile responsiveness, google indexing issues, content quality, website layout and especially hope page navigation. We found the improvement areas and planning on this. We will reveal the matter in the next phase. so let's jump below.
The shortlist Dubai website Google core web vitals score is very low. It takes several seconds to load the news page. You know the search engine doesn't like slow websites. On the other hand, bounce rate decrease website ranking too. The main problem was its theme functionalities. We removed unnecessary CSS and javascript codes. Improve FCP and LCP score that actually worked and the site gains fast loading speed. That helps to gain a good position in Google news ranking.
The website authority wants to increase local visitors. They wanted to become a top 10 news website in Dubai. The shortlist team produces real-time news and publishes it in their news portal.
We reached 200k students in 15 days using Facebook, Google Search, and display ads. That's the power of our planned marketing approach. The number of students who sign up has gone up from 5% to 9% thanks to our daily newsletter and retargeting strategies.
According to client requirements, we installed the WP rocket plugin and optimize its features which helps to boost the website speed. Sharkfold ensures a news schema that helps to visible maximum news in the Search engine in the shortest possible time.
We improved performance in the Desktop version by 99, accessibility score by 97, best practices score by 92 and seo score by 100 in Google speed insight checker. Sharkfold technical SEO team did this job perfectly.
The keyword ranking growth of this website was very consistent. From 2021-2022 Sharkfold maintains this keyword growth flow.
Track your traffic source by country, region, device, browser and operating system. Which country is sending you the most traffic for MBZUAI.
Learn more about our culture, research methods and design philosophy.
The Atrium, Suite 410, 4th Floor, 1 Harefield Rd, Uxbridge UB8 1EX
